She is routinely seen with her long locks up in her signature ponytail.
But Ariana Grande ditched her trademark hairdo and let her tresses fall down in romantic curls as she performed her new song Focus for the first time on television at the American Music Awards on Sunday.
The 22-year-old channelled old Hollywood as she stepped onto stage, glammed up from head-to-toe in a glittering cream-hued dress and long, white gloves.
The mane attraction! Ariana Grande ditched her signature ponytail as she performed Focus for the first time on stage at the American Music Awards on Sunday in Los Angeles
Here she comes! Grande channelled old Hollywood for a sultry and sexy take of her new song, Focus
Enticing: The star slipped off her bolero jacket as she made her entrance
Walking onto stage from behind a deep red curtain, Ariana got the performance started with a sultry and sexy rendition of her brand new song Focus.
She then approached the crowd and one lucky audience member in particular, who bit the fingertip of her glove before she playfully tossed the garment at him.
Ariana then returned back onto stage and retreated behind the red curtains, but quickly popped back into the spotlight, now donning a skimpier and sexier beaded one-piece.
Work it: The Way singer donned long white gloves, platform heels, and a glamorous cream-hued dress with a flowing train
Wowza! The 22-year-old unveiled a sexier new outfit after briefly retreating behind the red curtain
Putting on a show! The elaborate stage was complete with male and female backup dancers and a live band
The curtains parted and revealed the theatrical stage, which was complete with a team of male and female back-up dancers and a live band.
Ariana twirled playfully as she moved on the stage, and climbed up an intricate platform beside her male back-up dancers.
The songbird also grooved at the base of the platform beside her female back-up dancers.
Fancy footwear! Grande wowed as she ran and danced on stage in her impressively high platform heels
Ready for take off! The actress was assisted back down from the platform with the help of two back-up dancers
Skimpy: The pop star showed off her shapely legs in her tasseled corset top
Up in the air: The star put on an energetic performance
The hitmaker demonstrated her impressive vocal range as she belted out the catchy new song, and received a roaring response from the audience once the routine was complete.
Shortly after her routine, Ariana won Favorite Female Artist - Pop/Rock, beating out fellow nominees Taylor Swift and Meghan Trainor.
The breathless actress thanked her fans and her grandmother Marjorie, who she revealed had voted for her online as well.
How does she do it: Ariana performed with some suave gents dressed in white
Too cute: The singer embraced her grandmother Marjorie as she was named Favorite Female Artist - Pop/Rock
'I love you guys so, so much': The 22-year-old profusely thanked her fans and her grandmother Marjorie when she received the honour
'I think you'll win!' Ariana embraces her grandmother, who she said voted for her, alongside brother Frankie
Nonna's night out: Demi poses with Ariana and her Nonna Margorie
